The part-time CMO mission.

Meet & greet

Meet with your teams.

Project presentations with stakeholders and AMA.

Analysis & Audit

Listing and access to your acquisition channels.

In depth analysis of these channels and your conversion funnel.

Complete audit complete of your processes and tools.

Roadmap

Listing and prioritizing identified projects.

Budget allocation according to the challenges of your company.

Building the Roadmap in your tools and in collaboration with management teams to ensure alignment with the challenges of your company.

Launch & Deploy

Launch the first project of the Roadmap.

Deploy and drive the projects with the associated budgets. Team management (or team building and scaling if necessary).

Reporting with the executive committee and the Board (depending on the structure of the company).

Continuous Improvement of the roadmap and projects according to the KPIs defined together.

Discover the other Plan B missions.

Audit & Mapping

The audit and mapping of your current environment allows you to deeply understand what exists and to identify areas for improvement and growth levers to be implemented as a priority.
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They are essential for the implementation of a coherent Marketing Roadmap.

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Roadmap

The Roadmap is the compass for Marketing teams. Prioritizing and orchestrating projects in the right order is essential to go in the right direction and stay on track!
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We define the Roadmap over several months based on the audit of the existing situation and the identified improvement areas.

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I'm Plan B part-time CMOs team! :)
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My name is Fabien and I have been supporting B2B tech companies for 15 years in creating and structuring their marketing strategy. Tech oriented and Product lover, I like to provide simple solutions to complex problems.
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Book a meeting and we will discuss your current marketing needs and pains.

Book a meeting

Part-time CMO

The part-time CMO mission.

Discover the other Plan B missions.

Audit & Mapping

Roadmap