We Are Thinkers

The strength of a part-time CMO lies in their ability to know how to zoom out in order to integrate marketing into the company's overall strategy. At Plan B, we take the expected position of a C-level in your organization by adopting a global vision aligned with your company's goals.

Book a meeting

Marketing strategy

  • Building the vision and the Marketing Roadmap in alignment with your business goals And the product vision of the company.
  • Identification and implementation of KPIs and Dashboards.
  • Internationalization management of the company. Go-To-Market adaptation according to the region of development.
  • Building and scaling your marketing teams following the priorities  (OKRs management if necessary).
  • Integration and active participation in executive committee. Sharing and analysis of marketing performances according to the projects deployed.
  • KPIs presentations and active participation to board meetings.

Leadership & Management

missions

Audit

Because it is essential to understand your current context.
The audit makes it possible to understand in depth and identify areas for improvement and growth drivers to be implemented as a priority.

Discover the audit

Roadmap

Prioritizing and orchestrating projects in the right order is essential.
We define the Roadmap over several months based on the audit of the existing situation and the identified improvement areas.

Discover the Roadmap

Part-time

The audit and the roadmap are done! It is now necessary to deploy and manage it with the teams (No team in place? No problem, we'll take care of it!).
The ideal solution to accelerate with agility without financial constraints.

Discover part-time

I'm Plan B part-time CMOs team! :)

My name is Fabien and I have been supporting B2B tech companies for  15 years in creating and structuring their marketing strategy. Tech oriented and Product lover, I like to provide simple solutions to complex problems.

Book a meeting and we will discuss your current marketing needs and pains.

Book a meeting