Solution, Audit

Understand before you act: the complete picture of your marketing.

Before investing time and budget, you need to know where the friction points are. In 2 to 3 weeks, I run a complete diagnostic and translate it into a prioritized action plan — not another report to file away.

I want a marketing audit
WHO IT'S FOR

Leaders who want a clear picture before deciding (hiring, investing, reorganizing) — often the first step before a Part-time or Transition engagement.

The audit answers one simple question: where to start, and in what order?

Lead Gen
Lead gen that isn't effective enough.
Conversion
A low conversion rate.
Steering
A lack of visibility into your KPIs.
Positioning
Unclear positioning.
Process
Poorly structured processes.
How the engagement unfolds
01

Framing

Interviews with leadership, marketing/sales/product teams, review of existing tools and numbers.

02

Diagnostic

Analysis of the funnel, positioning, channels, and reporting across 4 dimensions: strategy, lead gen, go-to-market, data.

03

Prioritization

Translating findings into levers ranked by impact and effort.

04

Presentation

Presentation to leadership with a costed action plan and a recommendation on next steps (internal, part-time, or other).

Week 1: framing and interviews.
Week 2: analysis and diagnostic.
Week 3: presentation and action plan. 2 to 3 weeks total.

Final deliverables
1

Diagnostic report

Complete: strategy, lead gen, go-to-market, data & reporting.

2

Prioritized action plan

Levers ranked by impact / effort.

3

Presentation

Presentation to the leadership team.

Duration

2 to 3 weeks, focused engagement.

Pricing

Quote tailored to the scope of the engagement.

Expertise deployed
Go-to-Market
Turning product vision into a clear, actionable go-to-market strategy, market by market.
Product Marketing
Aligning product and market: positioning, feature launches, sales enablement, and product-market fit.
Growth
Structuring your acquisition channels, funnel, and marketing automation for qualified leads.
Branding
Positioning, storytelling, and brand consistency for messaging that convinces and reassures.

A clear picture of your marketing, in 3 weeks

30 minutes to scope the audit and check it's the right starting point for you.

Book a slot